On-Demand Webinar

Foolproof Strategies: How Successful Retailers Have Mastered SEO

Original Air Date: August 27, 2015

With the rise of paid search campaigns, product listing ads and other digital marketing strategies, many retailers mistakenly think that the importance of SEO in today’s e-commerce world is waning.

Think again! A strategic SEO plan not only strengthens your brand, but it also strengthens your other digital marketing channels. Join ChannelAdvisor SEO Strategist Tansy OBryant for a webinar where she’ll tackle the essential SEO components you need to get right for online retail — during the holiday season and beyond.

During the webinar, you’ll learn:

  • Ways to optimise your title tags, description tags and Schema tags
  • Basic and advanced tactics for building content that appeals to users and search engines alike
  • Techniques to incorporate user-sourced content like reviews and ratings in your SEO strategy
  • Best practices for creating algorithm-friendly link-building campaigns

View the On-Demand Webinar

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