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ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimise their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimisation, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. For more information, visit www.channeladvisor.com.au.
eBook
A Retailer's Essential Guide to Affiliate Marketing
What is affiliate marketing, you may ask?
Affiliate marketing is a performance-based approach where advertisers pay only after a specific, predetermined action has occurred (such as a sale, lead or impression). There are many types of affiliates, campaign models and networks, so it's important to understand the differences of each.
From CSE to CPC, the 'Retailer's Essential Guide to Affiliate Marketing' eBook is your destination to understanding those pesky abbreviations and more, with information on:
- What is affiliate marketing, and how does it work?
- Types of affiliates
- Campaign model commission types
- And more!