Google Shopping is here and it's critical to stay on top of all the changes.

That's why ChannelAdvisor created the Google Shopping Bundle - to help manage and optimise your performance on Google Shopping.

The Google Shopping Bundle includes:

• HOW-TO GUIDE: Building the Foundation for Success on Google Shopping
• A guide to Google Product Listing Ads (PLAs), the driving force behind Google Shopping.
  
  
• TIP SHEET: Top 12 Tips for Google Shopping Success
• 12 tips for Google PLAs to ensure that you can master Google Shopping.

• VIDEO CASE STUDY: Google Shopping Success Story: ToolKing.com
• ToolKing.com, an Internet Retailer 500 company offering tools, hardware and more, lists all its products in Google Shopping via PLAs. Watch ToolKing.com's e-Commerce Director outline how the company has experienced significant increases in its traffic and conversation rates.

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