E-commerce in Australia is booming. Retail e-commerce sales in Australia will rise 14.4% this year to pass $10 billion, representing 5.6% of retail sales in the country.*

As e-commerce adoption rises, it’s getting harder to find ways to reach and interact with consumers at every stage of their increasingly convoluted digital shopping journey.

Consumers can now shop anytime, anyplace – and they demand zero-friction service, abandoning sites that aren’t meeting their expectations.

To drive relevant traffic your way, convert shoppers and generate customer loyalty, you need to get inside the mindset of today’s digital shopper.

Read our eBook for insights into:

• How, where and when consumers search and research online
• What drives consumers to do business with you
• And much more

*Source: RetailResearch.org