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The Facebook Commerce Index White Paper
April 2012
Facebook recently disclosed in its IPO filing that its users spend an average of 10.5 billion (yes, that is BILLION) minutes on the social site per day. Without a doubt, the social networking giant has built an engaging platform—a platform that gives retailers like you the opportunity to captivate a global audience. The key lesson to be learned from the retailers on April’s Facebook Commerce Index: present interesting information to your followers and they will reward you!
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