Original Air Date: October 7, 2015
Co-hosted with Total Retail

Competitively pricing your products in any selling channel can significantly influence your overall success. But such pricing is even tougher on Amazon than anywhere else because, in this marketplace, you're competing against retailers throughout the world — and Amazon itself. You must also operate within Amazon's rules, which can create a ripple effect across your pricing decisions in other channels. Navigating price points in this marketplace is not easy!

Join Nathan Franco, co-founder and president of business development at Limited Goods, and Jessica Johnson, campaign manager at ChannelAdvisor, to learn best practices for determining how to price (and reprice) your listings at a leel where you can nab the sale and still make money.

During this webinar, you'll learn:

• Why having a pricing strategy is key to making it on Amazon
• What tools and programs can benefit your pricing strategy
• How to calculate your costs (even the hidden ones!)