White Paper
Q4 2013 Facebook Commerce Index

This report unveils the secret sauce of the most successful retailers on Facebook, big and small, and across verticals. Whether you're a small-business owner or the vice president of marketing for a global brand, there’s bound to be a takeaway for you here.

We'll also share recent changes from Facebook that retailers should be aware of, as well as suggestions on how to adapt to these updates successfully.

In this quarter's report, we highlight these Facebook changes as they apply to retail brands:

• Real-time page insights and expanded historical data for page owners
• Custom Audiences for retailers to measure offline sales
• Page Composer updates that make it easier to share great content
• Mobile app ads that drive engagement and conversion