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About ChannelAdvisor
ChannelAdvisor enables retailers to integrate, manage and optimise their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Billions of dollars in merchandise value are driven through ChannelAdvisor’s platform every year, and thousands of customers use ChannelAdvisor’s solutions to help grow their businesses. For more information, visit www.channeladvisor.co.uk.
Google's Shopping Campaigns for Apparel Retailers:
A Tailored Approach to Increasing ROI
Being an online apparel retailer can be very difficult. You're facing challenges that other retailers don't, for instance, apparel shoppers often browse for products by specific size, colour, pattern or style.
This requires understanding shoppers' queries at a granular level, and this is only one of the many challenges.
To help you navigate the nuances of listing your merchandise on Google, we've compiled a list of eight tips to guide you in the right direction.