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About ChannelAdvisor

ChannelAdvisor enables retailers to integrate, manage and optimise their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Billions of dollars in merchandise value are driven through ChannelAdvisor’s platform every year, and thousands of customers use ChannelAdvisor’s solutions to help grow their businesses. For more information, visit www.channeladvisor.co.uk.


Tip Sheet
The best ways to improve your PPC campaigns

Restructuring PPC Campaigns

Retailers often think paid search campaigns offer a simple way to offer extra brand recognition, but many don't realise just how much can be gained by effective PPC advertising.

We've got a few useful tips for improving the click-throughs on your PPC advertising and how optimising both ends of the campaign (from ad to website) can catapult your sales.

Read our tip sheet now to find out:

Why optimisation for mobile and tablet is crucial
How to be relevant for your audience
How to leverage keywords to your benefit
Ways to snag the eye of your audience and get them to convert