Download this One Pager:
One Pager:
12 Questions to Ask Your Agency About Google's Shopping Campaigns
In light of Google's transition to Shopping campaigns, managing your Product Listing Ads (PLAs) behind the scenes requires some adjustments. Here are 12 questions we recommend asking your digital marketing agency to make sure that you’re optimized for profitability - not ad spend.
Do you know:
- How often product data is sent to Google?
- What your strategy is for creating product groups?
- If you're using Google Merchant Promotions?
Download this one pager to learn why need to know the answers to these questions are more.
About ChannelAdvisor
ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. For more information, visit www.channeladvisor.com.
ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. For more information, visit www.channeladvisor.com.