Download this eBook:

eBook:
Google's Shopping Campaigns 101

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As you’re probably aware by now, Google is asking all retailers to transition their existing and future Product Listing Ad (PLA) campaigns over to Shopping campaigns by late August.

In this eBook, we’ll give you an introduction to Google’s Shopping campaigns and the new structure for your inventory. Then, we’ll walk you through:

  • Key benefits of the switch to Shopping campaigns
  • How to get started
  • ChannelAdvisor tools that will help you build and manage your new campaigns
  • Tips for a smooth transition

Download your eBook now!

About ChannelAdvisor
ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales.
For more information, visit www.channeladvisor.com.