Why Large Retailers Are Selling on EBay
Historically, large retailers have shied away from marketplaces like eBay. Many fear a loss of brand control and a lack of clarity about whether the benefits outweigh the perceived risks. In this white paper, we will:
- Highlight the opportunity on eBay
- Address the common concerns large retailers have about selling on the marketplace
- Show you how the marketplace could lead to a deep well of customer acquisition