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With 12.7 billion annual orders and 255 million annual active buyers, Alibaba is a force that Western retailers can't avoid for much longer.

As Alibaba extends its reach to US shores, you'll want to know how the company will affect your business — and your consumers. For example, unlike Amazon, Alibaba doesn't compete with its retailers.

Alibaba is a complicated company composed of dozens of business entities. This eBook breaks down the ecosystem and provides a snapshot of the e-commerce giant, including:

  • Taobao
  • Tmall
  • 11Main.com
  • And 8 more!


    eBook
    The Alibaba Ecosystem

    About ChannelAdvisor
    ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales.
    For more information, visit www.channeladvisor.com.