DEMO
The New Era of Digital Marketing: Must-Know Retail Media and Social Commerce Trends
There's more competition for consumer attention than ever before. As a brand you want to be driving visibility, capturing consumer attention and improving your ad spend effectiveness. This is a complicated task at the best of times, but with 73% of consumers using multiple channels during their shopping journey, making sure you’re prominent on the channels that matter is a challenge.*
In this seminar, we'll look at the trends driving digital marketing today; the emergence of retail media and the growth of social media. For brands, these channels help you get closer to the consumer than ever before, helping you capture a larger share of the digital shelf. You’ll learn how to adapt your digital marketing strategies to the ever-evolving environment so you don’t get left behind!
Join this seminar to learn how to amplify your digital marketing strategies to:
Agenda:
Izabela Catiru, Manager, Digital Marketing EMEA, ChannelAdvisor
Developments with Amazon Ads
Bjoern Schaele, Agency Lead Sponsored Ads with Amazon
Leveraging YouTube for a Comprehensive E-Commerce Strategy
Ryan Ricci, Head of Agency, Google
Mike Roberts,
Manager of Strategic Accounts, Google
Tips and Trends to Know For 2022 Planning
Natalia Falek, Senior Client Strategy Manager, ChannelAdvisor
For any event queries, please contact [email protected]
*Sources Harvard Business Review