The Amazon 1P Survival Guide
Original Air Date: March 28, 2017 As Amazon First Party (1P) selling and ad management You need to ensure you have a comprehensive strategy in place to support and advertise your products, organize and manage the keywords and phrases driving brand and product awareness, and ultimately leverage the Amazon reporting system to optimize and improve your campaigns. Don’t settle for a strategy that doesn’t fully maximize your Amazon 1P potential. Join us for this on-demand webinar as the experts at ChannelAdvisor provide you with intelligent insights on how to maximize your investments so you can effectively build and grow your competitive presence on Amazon. In this on-demand webinar, we discuss: -Amazon Ad Types
Co-hosted with Multichannel Merchant
-Strategies for Sponsored Products and Headline Search
-Brand vs. Non-Brand Optimization
-And more!