ChannelAdvisor Webinars


How to Drive Growth and Brand Equity with Product Page Content

03 December 2020 at 4 p.m. GMT | 5 p.m. CET | 11 a.m. EST

As a brand selling on third-party sites (e.g., marketplaces, online retailers), you are restricted in the type and amount of content used on product pages. This means you need to leverage every product page element available to stand out in search results, offer the best possible consumer experience and convert sales.

ChannelAdvisor Brand Analytics, our e-commerce analytics solution, recently added one key new feature to tackle this challenge: Content Performance. Join our two upcoming webinars to learn essential tactics for optimizing your product page content and how our Content Performance feature can give your strategy a data-driven approach:

Webinar 1: How to Drive Growth and Brand Equity with Product Page Content

In an e-commerce-driven world, product page optimization is becoming increasingly important. Ever-evolving shopping habits have forced brands to prioritize new product page features — like product videos and enhanced 360° images — in addition to leveraging and maximizing each of the standard product page elements. Brands with under-optimized product pages are not only missing out on sales, but also giving up on a prime opportunity for increased brand equity and awareness.

In this webinar, you’ll learn:

  • The growing importance of product page content in the consumer journey
  • The latest product page content best practices
  • The benefits associated with great product content

Register now >>>

And don’t miss our second webinar: Managing E-Commerce Product Content at Scale (December 10, 2020)






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