Frictionless Commerce: Make Your Digital Campaigns Shoppable
Original Broadcast date: 24th March 2021 with My Digital Shelf
You spend too much time and money on your digital marketing campaigns to risk sending motivated consumers to an out-of-stock product. It’s crucial that your digital marketing content sends consumers to an in-stock product page at a preferred retailer.
In this webinar, ChannelAdvisor and Johnson & Johnson Consumer Health will share the tools they use with digital marketing campaigns to link interested consumers to convenient purchase options through Johnson & Johnson Consumer Health’s preferred retailers.
See how Johnson & Johnson Consumer Health creates a frictionless e-commerce experience that benefits their buyers and retailers, how they transform their digital marketing campaigns into shoppable experiences to ensure the products they are promoting can always be purchased by consumers.
You’ll learn how to:
● Increase conversions by turning consumers interacting with your digital campaigns into buyers
● Create a better consumer experience by removing out-of-stock dead ends
● Strengthen retailer relationships by providing highly qualified leads
● Gain valuable insight into customer behaviour and retailer performance
● And more!
Our industry expert speakers during this webinar are as follows:
Priyanka Jha, Global eCommerce Capabilities Lead, Johnson & Johnson Consumer Health
Deanna Hoos - Senior Brand Manager, Zarbees, Johnson & Johnson Consumer Health
Arlando Velho, Strategic Account Director, EMEA, ChannelAdvisor
Join ChannelAdvisor and Johnson & Johnson Consumer Health for a practical discussion about what it means to create optimal digital pathways for consumers and seamless connections between brands and retailers.