ChannelAdvisor Webinar

Secret Sales: Helping to solve the off-price problems faced by brands and retailers

Original Broadcast date: 25th March 2021

Brands and full-price retailers often see third-party clearance as a necessary evil. Aside from the limited amount of clearance on their own channels, clearance is typically viewed as a negative thing; eroding margins, undermining brand equity and damaging to full-price sales. Additionally, clearance through third-parties can be seen as brand erosive.

Secret Sales launched in March 2020 with a simple strategy; to solve the issues faced by brands and retailers, and turn clearance into a strategic channel driving equity, margin and above all a wave of new full-price consumers. Secret Sales has seen over 4000% growth in the last 12 months with over 300 brands and retailers turning to the platform.

Join this webinar to learn more about this channel and how to overcome common problems that come with clearance.