Consumer behaviour is a key driver in the evolution of our industry. And changes in where and how consumers shop can be leading indicators of transformation to come.
Our annual survey — conducted with research firm Dynata and involving thousands of online consumers across the world — is complete. And the results reveal significant insights into the ongoing evolution of e-commerce.
And, once again, we’re ready to share the Australian results with you!
Ever wonder:
- How many sites shoppers visit on average before completing a transaction?
- What the top factors are that prompt consumers to make a purchase?
- How often shoppers browse online marketplaces or retail sites without intending to buy anything?
- Why shoppers tend to abandon products in their online carts?
- Where buyers plan to conduct most of their festive season shopping?
Gordana Redzovski, APAC Managing Director, and Simon Kelly, APAC Commercial Director, will answer these questions and much more in this fascinating webinar, focused on the Australian data that came out of the survey. Join them to learn more about how to better connect to and grow sales within your consumer base.