How to Capture Buyers and Boost Sales with Walmart Advertising

Original Air Date: July 15, 2021

Rapid growth. Millions of shoppers. Surging sales.

Walmart Marketplace has quickly risen to become one of the top marketplaces in the US. And for sellers eager to join this platform, its simple fee structure, broad category selections and access to 120 million unique monthly site visitors hold significant appeal. The Walmart Connect Advertising program provides even more opportunity to increase visibility and capture more buyers. In How to Capture Buyers and Boost Sales with Walmart Advertising, Retail Media Services Team Lead Jocelyn Jeffries will highlight options for sellers considering the program, including:

  • Types of ads and placements offered
  • Tips and personalized best practices for implementing Walmart advertising
  • Tactics to capture the buy box
  • Technological advantages available within an integrated platform
  • Pros and cons of self-service and managed services
  • And more

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