Original Air Date: March 8, 2022
Optimally designed Shoppable Media campaigns require careful crafting and astute action. But when they’re created and implemented effectively, the results can be phenomenal.
In How to Create Effective Shoppable Media Campaigns: Actionable Tips and Best Practices for Brands, Senior Technical Account Manager Mike Calleja walk brands through practical decisions to consider and specific setup work in their campaigns, including how to:
- Plan and build Shoppable Media campaigns using a data driven approach
- Identify the strongest approach for directing shoppers to retailers
- Choose the best backup products to present to consumers
- Incorporate best practice design principles
- Implement insights gained from performance and sales data
- And more
View this webinar on-demand and use every tool you can to generate the greatest possible success with Shoppable Media.